29 October 2009

Marketing Your Font - HypeForType

NEUFORMA FONT #HFT002 IDENT from HypeForType on Vimeo.

With all the new fonts coming to the market how do you break through and stand out? HypeForType has come up with a creative way to showcase new fonts through small videos like above. I think it is a creative way to show off your new font and put it in an environment that many fonts are going into, interactive. The video is short and upbeat and let you see possibilities of what you can create. To view more of HypeForType, additional font videos and their complete line go to this link or to see their blog this link.

No comments: