27 February 2009

Jack's Getting Out of The Box




Saw this over at Brand New that Jack in the Box is getting a new logo. See the complete write up at Brand New. Not sure if I am crazy about the change. Its loosing some of that playfulness with the prior logomark. Your thoughts?

3 comments:

UPrinting Business Card Printing said...

what is actually the big deal with that logo? Besides, the only constant thing is this world is change, right?

oh, hello friend. said...

hm, i am not sure how i feel about the new logo!

it gives me more of an elegant and sit down restaurant feeling which jackinthebox food is anything but. i mean, it's fast food.

i wonder how it will be received. could be another disaster redesign like the baskin robbins logo?

David said...

Wow, I feel bad to see them change a logo I grew up with. I hate it, looks like a cheesy diner logo.