It is final, Pepsi is changing its logo to this new "smile". I am not sure I see the smile and I think it cheapens the brand and looks more like a store brand. I am sure we will hear more as it is released on products the end of this year or early next. Read more about this change at the dieline.com, brand new, and this site that has a promo film released by Pepsi for the new logo. So what do you think of this change?