04 May 2009

Paula Scher Speaks Out

Yet another TED video that rocks. Don't they all? This is Paula Scher talking about how Great Design is Serious (not solemn). I highly recommend watching this TED video and gaining some insight for the fabulous Paula Scher. The video below is from Paula's Public Theater Identity and logo program being honored by the Art Directors Club.To view additional work from Paula, go to Pentagrams site.

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