19 May 2008

Book of the Week #5 > c/id - Visual Identity and Branding for the Arts

This weeks book is c/id Visual Identity and Branding for the Arts by Angus Hyland and Emily King. c/id stands for Cultural Identity. This book explores identity and branding systems for museums, theatres, and galleries. c/id looks at cultural facilities from around the world. Examples are explored from MoMA in Queens, Museo Nacional del Prado in Madrid, Globe Theatre in London, to the Vitra Design Museum in Germany to name a few. The images and photos are both well done and well explained. Each example tells a story about the unique projects for the branding systems. You will find this book to show current solutions to cultural identities that will inspire you. To get a copy go to this link.

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