27 February 2009

Jack's Getting Out of The Box




Saw this over at Brand New that Jack in the Box is getting a new logo. See the complete write up at Brand New. Not sure if I am crazy about the change. Its loosing some of that playfulness with the prior logomark. Your thoughts?
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3 comments:

  1. AnonymousMonday, March 02, 2009 9:04:00 PM

    what is actually the big deal with that logo? Besides, the only constant thing is this world is change, right?

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  2. oh, hello friend.Tuesday, March 03, 2009 9:29:00 AM

    hm, i am not sure how i feel about the new logo!

    it gives me more of an elegant and sit down restaurant feeling which jackinthebox food is anything but. i mean, it's fast food.

    i wonder how it will be received. could be another disaster redesign like the baskin robbins logo?

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  3. AnonymousWednesday, March 04, 2009 6:03:00 PM

    Wow, I feel bad to see them change a logo I grew up with. I hate it, looks like a cheesy diner logo.

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